Promotional images
We’re happy to have you as part of the Enlighten program for 2025! To ensure we promote you effectively, we’ve outlined the key information we need for our website and social media.
Please follow the guidelines below when supplying us with your biography, images and logos (where relevant) to ensure we can get your information up on the website as soon as possible.
Images that do not meet the required specifications cannot be used on the Enlighten channels, so please make sure yours meet the requirements.
Website Images
Please note the size requirements below to ensure your image fits the website’s design properly
Feature Image
This image will serve as the main feature on your page as the banner, so it should be eye-catching and aligned with the content. It will also be used as the thumbnail image on the program overview page.
Dimensions
File Format
No text, logos or illustrations
People in image
1900x670px
PNG or JPG, please ensure the image is high-resolution
Any supplied images with text/logos cannot be used
If the image includes people please ensure they are in the centre third (horizontal) of the image as the banner will cut off the top and bottom of the image, (example below)
If the images provided don’t meet the above requirements, generic images will be used in their place until we receive ones which meet the specifications.
Promotional Images
Please submit at least one high-quality press-worthy image, as well as an alternative image for promotional use.
Minimum Dimensions
File Format
No text, logos or illustrations
Alternative Image
Square 1080x1080px or Vertical 1080x1920px
PNG or JPG, please ensure the image is high-resolution
Any supplied images with text/logos cannot be used
A second, complementary image (preferably a different angle or look) is appreciated.
If you have live performance shots, you can submit those as well, provided they meet the size requirements mentioned above.
Please feel free to submit more high-resolution images that meet the minimum size guidelines, if available.
Promotional Text
To accompany your imagery on our website, we require promotional text that introduces you and describes your event, workshop, activation or involvement. To ensure consistency and clarity across all channels, please adhere to the following guidelines:
Biography
Performance Summary
In 300 words or less, kindly submit a current biography
In 250 words or less, describe your activity/performance/involvement that highlights key details and what attendees can expect
Social Links
Please share your social media handles when submitting your promotional text.
Image Submission Tips
Please ensure your image:
- Centers the main content to work well as both a banner and thumbnail (see examples below).
- Avoids close-up headshots, as they don’t translate well to thumbnails.
- Is the correct size and high quality, without blurriness or pixelation.
Examples of Feature Image placement
Need help resizing your image?
You can resize images using Canva, a free online design tool. Follow instructions here on how to use Canva.
Promotional Videos
We welcome video submissions for consideration in our social media campaigns. However, please follow these requirements closely to ensure your video meets our standards:
Aspect Ratio
Maximum Length
Event Promotion Restrictions
Video Use
Video Quality
9:16 (vertical format for social media)
30 seconds
Videos that actively promote other events or brands cannot be used.
Videos are not uploaded on the website but may be used on socials.
The video must be high-quality; videos of low resolution or poor audio/visual quality will not be considered.
Branding & Logos
Do not include any logos or branding, particularly end frames as this won’t fit within the look and feel of our channels.
Additional Notes
- Deadline: Please provide your assets by the specified deadline. Late submissions will result in delayed promotion.
- File Naming: Use clear and descriptive file names to avoid any confusion (e.g., “Performers_Name_press_3000x3000px.png” or “Band_Name_Banner_1900x670.jpg”).
- Quality: We ask that all images and videos meet the minimum size and resolution standards
- Preferred delivery method: Shared cloud link (Google Drive, Dropbox, WeTransfer etc.) unless uploading direct to Festival Pro
We appreciate your cooperation and look forward to working with you!
If you have any questions or need further clarification, please contact us at eventmarketing@act.gov.au
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